Captain Morgan Cannon Blast Has Arrived!

Jul. 30, 2015

Breakthru Beverage is proud to welcome Cannon Blast to our Illinois portfolio, an intensely delicious blend of Captain Morgan's famed rum and unique, bold spices. Cannon Blast is a first-of-its-kind, shot-minded rum from one of the industry's most bold and adventurous brands. 

Captain Morgan Cannon Blast's innovative packaging, citrus sweet taste with a spark of heat, and adherence to one of the biggest spirits trends in recent history (cinnamon-flavored spirits), insures that it will be a winning success at both bars and retail stores alike.

Shots Fired

In a recent study, 39% of bartenders sampled report an increase in the number of shots being ordered at their establishments. The reason for this surge in shooters? Look no further than the increasingly powerful LDA Millennial consumer, who according to TechNomic, are of the age demographic most likely to order a round of shots at the bar.

Unlike previous forms and flavors, the current wave of popular shots are driven by consumer demand want for spirits that are appealing rather than a challenge to enjoy. Captain Morgan Cannon Blast provides an opportunity to harness the power of this momentous trend in our industry in a form consumers have not seen before.

Contact your Breakthru Beverage Sales Consultant to make sure your business is one of the first to have Captain Morgan Cannon Blast available in Illinois.