Hell-Cat Maggie Irish Whiskey Makes Its Mark on Illinois

Mar. 6, 2015

Born in County Louth, Ireland and inspired by the Five Points area of Manhattan in the 1840s, Hell-Cat Maggie Irish Whiskey is set to make a mark on the Illinois market and the spirit category as a whole.

As the story goes, Hell-Cat Maggie was a member of the notorious Dead Rabbits gang that roamed New York City in the era that inspired the blockbuster film Gangs of New York. A feared streetfighter, Maggie wore razor sharp brass talons on her fingers and filed her teeth into points.

Hell-Cat Maggie Irish Whiskey is emerging on the Irish Whiskey scene at a time when being scrappy pays off; currently, the top brand of the category owns 74% of the market*.

As consumers discover the superior taste and quality of authentic Irish whiskies like Tullamore D.E.W, Teeling, and Hell-Cat Maggie, there is no doubt the category's long-standing double-digit growth will surge.

Be a part of the conversation by featuring emerging, authentic Irish Whiskey brands on your back shelf. Contact your Wirtz Beverage Sales Consultant to stock-up on Hell-Cat Maggie in time for St. Patrick's Day.

*IRI Data, 2014