Last month, Breakthru Beverage Delaware participated in a company-wide volunteer initiative in which it donated more than 2,000 food items to local Delaware Food Bank. Breakthru Beverage Group’s 7,000 employees across North America donated more than 25,000 items of food to local food banks across its 14 markets throughout the United States and in Canada.
Breakthru has a steady commitment to the communities in which they live and work, and regularly supports charitable initiatives to make them the best they can be. Breakthru Gives Back week serves in addition to the longstanding community partnerships each market is proud to represent.
“Breakthru Beverage Delaware is proud to continue its support for the Delaware Food Bank. Over the past 12 years our local company and our associates have contributed food products, financial support, and most importantly our associates time and efforts, to help this worthy organization. It is very exciting and gratifying to be a part of this Food Drive Nationwide with our fellow associate companies and their teams,” said Breakthru Beverage Delaware President Bob Trostel.
During the Breakthru Gives Back Week, each Breakthru market hosted an on-site food drive where employees donated food to be delivered to local food banks, selected by the individual markets.
“Breakthru’s commitment to supporting local communities is a priority we will maintain as we continue to grow and evolve as a company,” added Greg Baird, President and CEO of Breakthru Beverage Group. “Our community involvement efforts is a core aspect of our identity. As an industry leader, we are dedicated to being a force for good and steering positive change whenever possible.”
About Breakthru Beverage Group
Breakthru Beverage Group is one of the leading alcohol wholesalers in the United States and the largest broker in Canada representing a full total beverage alcohol portfolio of spirits, wine and beer. Across all markets, Breakthru aligns a nimble and insightful approach to sales, marketing and operations. Family ownership is active in the business and committed to being stewards of heritage and champions of innovation. Breakthru is proud to hold valuable partnerships with local and national organizations across all its markets such as the annual Breakthru Beverage Arizona Charity Golf Classic, BUILD Chicago, the American Red Cross, CASA Foundation, Make a Wish Foundation and many more.
Breakthru Beverage Delaware
As a leading wine, spirits and beer distributor for the state, Breakthru Beverage Delaware distributes approximately 1.8 million cases per year, serving both licensed on-premise and off-premise accounts. Formerly known as United Distributors of Delaware, the company aims to be the distributor of choice for suppliers, customers, and the industry community.