Breakthru Beverage Delaware
Welcome To

Breakthru Beverage Delaware

As a leading wine, spirits and beer distributor for the state, Breakthru Beverage Delaware distributes approximately 1.8 million cases per year, serving both licensed on- and off-premise accounts.

Formerly known as: United Distributors of Delaware

For those interested in community donations, please fill out our donation request form.

We take pride in delivering our customers innovative solutions to help them build their businesses, and we are able to meet their unique needs because we have a best-in-class workforce of talented and nimble associates, we offer a diverse range of brands from the industry’s leading suppliers, and we consistently achieve operational excellence through strategic planning and our state-of-the-art facilities.

To meet the demands of the ever-evolving eCommerce landscape and provide our customers with a immersive and intuitive digital solution, we have launched BREAKTHRU NOW, our proprietary eCommerce platform. BREAKTHRU NOW provides customers with 24/7 access to our full product portfolio including real-time pricing and deals, detailed product information, and tools to help them manage their businesses anytime, anywhere.

Visit BREAKTHRU NOW

 

Leadership

Supporting the company's core operations and strategic vision is the Breakthru Beverage leadership team.

Close Will Fulghom

Will Fulghom

President, East U.S. Region

Will Fulghom has been appointed Regional President, East U.S. Effective May 1, Will assumes responsibility for all aspects of market and business operations performance, including growth strategies for our supplier and customer partners, for the East U.S. Region, including Maryland/DC, Delaware, Pennsylvania, Virginia, South Carolina and Florida.

Will comes to Breakthru from Sysco where most recently he served as Region President for the North Florida Region, the company’s largest region both geographically and in sales revenue ($2 billion+), encompassing three “super colossal” operating sites in a service area that stretched from Naples, FL, to Savannah, GA. Will is a proven leader with vast experience in large-scale business operations, consistently increasing revenue and profitability while expanding territory penetration, improving service levels, driving process optimization, and leading high-performing teams with a keen focus on growth and development. He was recognized with a Sysco GEM Award for his successful efforts around diversity, equity and inclusion, having successfully built out the first DE&I program for his region. Will’s extensive background in the foodservice, distribution, and packaging sectors will be an asset to Breakthru as he assumes leadership of the East Region.

Will received a BBA in Marketing with a Management minor from the University of Mississippi. He lives in Tampa, FL, with his wife Molly of 19 years and their three children, Catherine, Helen and Dean. Will is a longtime supporter of the non-profits Feeding Tampa Bay and Florida Citrus Sports. He is an avid Ole Miss fan and takes every opportunity he can to travel.

Tim Daning
Executive Vice President, Delaware

Chris Troisi
Vice President, Sales

Alex Economos
Director of Operations

Shannon De Lucia

Shannon DeLucia
Director of Human Resources

George Fresolone

George Fresolone
Director of Trade Development

Nicole Green

Nicole Green
Director of Finance

Patrick Stancil
Director, Revenue Management

Our Brands

 

This catalog does not reflect inventory or availability. Please reach out to your BBG sales consultant or local office for more information.

 

Become a Customer

Backed with a portfolio that is unrivaled, Breakthru Beverage is proud to call the industry’s elite suppliers our partners. Investments in facilities, technologies and our people ensure best-in-class service of the brands you want, when you need them. Learn more about how we can do business together.

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