Introducing the Beverage Program of Charleston Fashion Week

Feb. 16, 2016

Breakthru Beverage South Carolina is proud to join partners E&J Gallo and Brown-Forman in sponsoring the 10th Annual Baker Motor Company Charleston Fashion Week. As a returning sponsor, Breakthru will deliver wine and spirits selections to the premier fashion showcase’s many events, competitions and attractions. Downtown Charleston’s historic Marion Square will be host to the CHSFW festivities March 15 through 19.

Provisions for the affair include crowd favorites Finlandia Vodka, Woodford Reserve, Jack Daniel’s Tennessee Whiskey, William Hill Estate Winery Chardonnay and Cabernet Sauvignon and La Marca Prosecco.

“Charleston Fashion Week is one of the most fashion-forward events in South Carolina and is a perfect platform to present our suppliers’ premium brands to this trend setting consumer,” said Marty Fettig, Breakthru Beverage South Carolina Vice President of Marketing.

Leading up to Fashion Week, original craft cocktails featuring Finlandia and Woodford Reserve will be created by some of South Carolina’s most prominent and talented mixologists with the CHSFW’s stylish and elegant attendees in mind. Voting for Charleston’s Next Top Cocktail ran online in December and January with a culminating, live competition on January 23. Winners will be announced in the March issue of Charleston Magazine. The most popular provisions (and the mixologists who created them) will be available inside the Style Lounge throughout Fashion Week.

Since launching in 2007, Charleston Fashion Week has quickly become one of North America’s premier fashion events, showcasing the east coast’s emerging designer and model talent. The five-night celebration features more than 40 runway shows, interactive entertainment, chic after-parties and press events.


Nearly 10,000 attendees from across the Southeast will attend official CHSFW events throughout the week.

For more information about the 10th Annual CHSFW and to purchase tickets to the Runway Tent and Style Lounge, visit CharlestonFashion.com

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