Liberated Wines Burst into Minnesota
Jul. 20, 2015
Free yourself from convention. This is Liberated.
The freedom to change and grow and push beyond boundaries. We all have boundaries. We inherit some, while society imposes others. Liberated Wines were created to inspire us to take chances, go outside our comfort zone and to burst through the boundaries of tradition.
Liberated is a collection of wines that personifies individuals who break the boundaries constraining them from unlimited potential. This emotion is expressed in stunning visuals with a set of different renditions in the same varietal, appealing to different ends of the demographic.
The world of wine is full of tradition, with a wealth of bottles that have the same characteristics as the other 1,000 sitting on the shelf together. Liberated is competing for that shelf space and to break through the glass canyon.
"Beyond trying to standout on the shelf, bold... labels are simply more approachable -- something craft beer and artisanal spirit makers have known for years- and this helps attract younger drinkers"
- Wine Enthusiast, April 2015 -- Mike Dawson
Get to know the Liberated collection and contact your Sales Consultant to get Liberated.
Liberated Sauvignon Blanc
Vintage: 2014
Appellation: Sonoma County
Wine Notes: Liberated from the Sauvignon Blanc trend of overly ripe fruit and lower acid this stainless steel fermented wine is bright and citrus-driven with elements of passion fruit, lime and kiwi.
Sauvignon Blanc: The Labels
Inventor: looking to solve the world's problems, one life-changing innovation at a time.
Free Spirit: gliding through the park adorned with a flower crown and a contagious smile, bare feet kissing the grass.
Sauve Man: strolling though life, he lives a life free of fear and regret looking at things differently from the average man.
Liberated Cabernet Sauvignon
Vintage: 2012
Appellation: Sonoma County
Wine Notes: Liberated from the Cabernet Sauvignon trend of aggressive tannins and stewed fruits, this wine exhibits notes of black cherry and currant. Soft and rich on the palate, with great structure due to a minimalist regime of new French Oak.
Cabernet Sauvignon: The Labels
Explorer: filling life with curiosity leading to the discovery of an exciting, new world full of possibilities.
Business Man: scoring his dream job, looking into the mirror hardly recognizes the proud man smiling back at him.
Adventurer: a surfer in Costa Rica or climbing El Capitan, you're not bogged down by fear, you stare danger in the face with a smile.
Liberated Pinot Noir
Vintage: 2013
Appellation: Monterey
Wine Notes: Liberated from the Pinot Noir trend of overly ripe fruit and high alcohol, this wine exhibits balance with bright fruit combined with the earthiness of tea leaf. Hints of Bing cherry, cranberry and spice.
Pinot Noir: The Labels
Urban Dweller: deciding who there going to be, creating their own destiny in the city
Graduate: gazing at her name on the diploma, the first person in their family to receive her degree.
Artist: perching on a stool gazing at the blank canvas in front of him, daring him to make a move.