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East Market
Breakthru Beverage Florida
Breakthru Beverage Florida serves the entire state from five facilities including Miami, Orlando, Jacksonville, Tampa, and Pensacola.
About This Market
Local expertise,
statewide reach
Serving Florida's dynamic hospitality market from five strategically located facilities across the state.
Formerly Known As
Premier Beverage Company
7
Facilities — Fort Myers, Jacksonville, Miramar, Orlando, Pensacola, Tallahassee, Tampa
Customer Service
954-436-9200
Digital Ordering Platform
Shop anytime with Breakthru Now
View all available brands and products in the Florida market via our Salsify catalog. Note: catalog does not reflect real-time inventory.
Florida Team
Florida Leadership
Barry Thompson
President, East U.S.
Jeff Ortmeier
Executive Vice President, Florida
Ashley Solomon
VP, Sales - West Florida
Michael Fennessy
VP, Sales - Central/North Florida
Alex Raton
VP, Sales - South Florida
Dennis Mccarthy
VP, Chains
Eric Griffin
VP, Trade Development
Adam Johnson
Sr Director, Operations
Lizbeth Koller
Sr Director, Finance
Jonathan Ramsey
Director, Aspect
Theresa Whitney
Senior Director Human Resources
Portfolio
Our Brands in Florida
Brand Catalog
Browse Our Full Portfolio
View all available brands and products in the Florida market via our Salsify catalog. Note: catalog does not reflect real-time inventory.
View Brand Catalog →Online Ordering
Shop on Breakthru Now
Real-time pricing, current deals, and instant ordering — available 24/7 for Florida customers.
Shop Now →Offices
Florida Locations
Fort Myers
13080 Metro Parkway, Fort Myers, FL 33966
(850) 473-9463
Jacksonville
8226 Philips Highway, Suite 103, Jacksonville, FL 32256
(904) 855-2700
Miramar
9801 Premier Parkway, Miramar, FL 33025
(954) 436-9200
Orlando
502 Sunport Lane, Suite 100, Orlando, FL 32809
(407) 852-5200
Pensacola
8826 Grow Drive, Pensacola, FL 32514
(850) 473-9463
Tallahassee
1555 Commerce Blvd, Midway, FL 32343
(850) 473-9463
Tampa
6031 Madison Avenue, Tampa, FL 33619
(813) 672-6161
Customer Information
Getting started in Florida
New Accounts
Become a Customer
Once you have an active or pending liquor license, your Breakthru account is automatically created. Call us to verify and get your assigned Sales Consultant.
Contact Us →Existing Customers
Ordering Procedures
Your Sales Consultant is your primary contact for all ordering, breakage, and credits.