Breakthru Beverage Group was well represented last week at the 2018 Diageo Golden Bar Awards—the supplier’s annual two-day awards ceremony in Las Vegas honoring excellence in sales—besting key competitors in many of the top categories, including Distributor of the Year!
Day One: Awards for All Distributors
The first night pitted Breakthru against the competition, and we’re proud to say that we were able to bring home several of the top trophies for the evening.
AWARDS
Distributor of the Year: Breakthru South Carolina
Bulleit Sales: Breakthru Arizona
Ketel One Sales: Breakthru South Carolina
Tanqueray Sales: Breakthru Arizona
Advancing Responsible Drinking: Breakthru Arizona
Day Two: Awards for Breakthru Markets Only
The second evening was focused solely on Breakthru’s United Division markets and recognizing the stand out performances of markets, as well as the individuals leading the Diageo charge.
AWARDS
Distributor of the Year: Breakthru South Carolina
Bulleit Blast Award: Breakthru Arizona
Project Premium 2.0 (Johnnie Walker/Oban/Lagavulin): Breakthru Colorado
Project 750K 2.0 (Crown Royal Performance): Breakthru South Carolina
Tequila Takeover (Don Julio/DeLeon): Breakthru Washington, D.C.
Distribution Growth Award: Breakthru Maryland
Visibility Award (Display/Menu Performance): Empire Merchants North
Digital Excellence Award: Breakthru Illinois
360 Activation Award: Breakthru South Carolina
Leadership Award: Chris Davis, Breakthru South Carolina
Off-Premise Sales Rep of the Year: Bryan Burton, Breakthru Arizona
On-Premise Sales Rep of the Year: Laura Henschel, Empire Merchants
Off-Premise FSM of the Year: Joyce McDonald, Breakthru Illinois
On-Premise FSM of the Year: Jeff Hutter, Breakthru Maryland
Innovation Sales Rep of the Year: Todd Miller, Breakthru Colorado
Innovation FSM of the Year: Alexis Erwin, Breakthru Delaware
Congratulations to all our winners from this year’s Golden Bar Awards, and a big thank you to Diageo for continuing to be a wonderful partner!
