Watch Springtime Cocktails Come to Life

4/18/2017

The Breakthru Beverage Development Team duo, Eric Hay & Michael Page, share innovative cocktail recipes that provide new flavor profiles for your customers to help kickoff the spring season.

 

Bartenders often help transition customers from warm winter cocktails into the new fresh and acidic cocktails that the change in the weather demands. Here are a few things to consider that might help increase checks and return visits with your patrons as you prepare your beverage program for the months to come:

 

  • Premium Continues to Trend: This year, premium spirit sales are up 19% year over year compared to just 2% for mainstream spirits according to TheSpiritsBusiness.com. Take advantage of this opportunity by including higher price point, often well-known spirits in your cocktails and on your bar menu.
  • On-Premise: Fast casual dining is increasing drinking occasions with the consumer according to a recent Nielsen study. Keep your menu fresh and exciting by changing out your offerings frequently for those customers who are making repeat visits.

 

 

RECIPE: EVERYBODY WANTS SOME

 

RECIPE: OAXACAN IN THE DESERT PUNCH

 

RECIPE: BREAKING THE LAW GIN COCKTAIL


 

For more information on Breakthru’s springtime offerings and products, contact your Breakthru Sales Consultant today.

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