Dale F. Farino is the President of Breakthru Beverage Group in Virginia, formerly Associated Distributors, guiding the company’s operations throughout the Old Dominion State. As President, he implements the company’s overall goals and national vision in the region, aligning the corporate plans with the state’s unique business.
Dale is a veteran of the beverage industry as well as the United States Marine Corps, where he attained the rank of Captain and held several commands. Following his time in the Corps, he entered the beverage industry with the Coca-Cola Bottling Company of New York before moving on to serve as Director of Operations for Tidewater Wholesalers in Suffolk, VA.
After leaving Tidewater, Dale joined Associated Distributors as Operations Manager. He quickly moved into a leadership role as Vice President, Operations and Administration, and has also served as Executive Vice President Chief Operating Officer, Executive Vice President General Manager, and Chief Financial Officer.
Dale graduated from the University of Richmond with a degree in Economics.